Exeter's Trusted Alloy Wheel Specialists
Professional Alloy Wheel
Repairs Across
Exeter & Devon
12 years of precision alloy wheel refurbishment for trade and public customers. German products. Latest technology. Showroom-quality results.
Our Services
Expert Solutions for
Every Wheel Problem
From minor kerb rash to full refurbishment, we deliver showroom-quality results on every job.
Alloy Wheel Refurbishment
Full strip, repair, repaint and lacquer to showroom condition — the complete restoration for tired or damaged wheels.
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Wheel Straightening
Buckled rims pressed back to true on a hydraulic rig, restoring manufacturer tolerances and a balanced ride.
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Alloy Wheel Welding
Cracks and breaks repaired with TIG welding, restoring full structural integrity safely and permanently.
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Diamond Cut Repairs
OEM diamond cut wheels restored on a CNC lathe — the factory machined finish, refinished and resealed.
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Painted Wheel Repairs
Colour-matched painted finishes in any factory or custom shade, sealed with hard-wearing two-pack lacquer.
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Powder Coating
Oven-cured powder coat in any colour for the most durable, chip-resistant finish available.
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Kerb Rash Repairs
Scuffs, scratches and curb damage filled, refinished and seamlessly blended back into the original wheel.
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Alloy Wheel Repairs
General cosmetic repairs for dents, chips, corrosion and lacquer peel — restoring tired alloys to a clean, sharp finish.
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Custom Finishes
Bespoke colour changes, two-tone designs and custom effects to make your wheels truly your own.
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How We Restore
Your Alloys
Every wheel goes through the same five-stage process — refined over twelve years to deliver a finish that lasts.
Free Assessment
Bring your wheels in or send us photos. We'll inspect for buckles, cracks, kerb damage and lacquer condition, then quote on the spot — no obligation.
Strip & Repair
Tyres are removed, wheels are chemically stripped back to bare alloy, and any structural work — welding, straightening, crack repair — is completed first.
Prep & Finish
Wheels are blasted, primed and finished in your chosen colour using premium German paints, powder coat, or precision CNC diamond cut.
Lacquer & Cure
Two-pack lacquer is applied and oven-cured for a hard-wearing, factory-grade finish that resists brake dust, salt, and UV fade.
Refit & Collect
Tyres are refitted, wheels are balanced, and we give everything a final inspection before you collect — usually within 2-3 working days.
Why Choose Us
Exeter's Most Trusted
Alloy Wheel Specialists
We've built our reputation on doing the job right, every time. No shortcuts, no compromises — just precision craftsmanship using the best materials available.
- 12 years of trusted service across Exeter and Devon
- Premium German products for lasting finishes
- State-of-the-art CNC and hydraulic equipment
- Trade and public customers welcome
- Fast turnaround without compromising quality
- Competitive pricing with no hidden costs
Get Your Free Estimate
Tell us about your wheels and we'll provide a no-obligation quote within 24 hours.
About South West Alloys
A Specialist Workshop,
Built on Local Reputation
South West Alloys has been refurbishing wheels in Exeter for over twelve years. What started as a small workshop has grown into one of Devon's most trusted alloy specialists — handling everything from single kerb repairs to full sets of OEM diamond cut restorations for trade and retail customers across the South West.
Our Marsh Barton workshop runs the latest CNC lathe, hydraulic straightening rig, and powder coat oven, paired with premium German paints and lacquers chosen specifically for durability in Devon's coastal and rural conditions. We work on everything from family hatchbacks to performance and prestige cars, and we treat every wheel the same way — properly.
Customer Reviews
Trusted by Exeter's Drivers
Local Expertise
Alloy Wheel Repairs in Exeter
& Devon: What Local Drivers Need to Know
Devon's roads are hard on alloys. The narrow lanes around Crediton and Cullompton, the kerb-tight parking through central Exeter, and the potholes that appear every winter on the A38 and A380 all take a toll. We see the same damage patterns week after week — kerb rash from tight city parking, buckled rims from unseen potholes near Newton Abbot, and faded lacquer on diamond cut wheels exposed to coastal salt air around Exmouth and Teignmouth.
That local knowledge matters. We know which finishes hold up to South Devon weather, which OEM wheels need diamond cut restoration on a CNC lathe versus a standard refurbishment, and how to handle the split-rim and multi-piece wheels common on premium German cars across the South West. From daily drivers in Marsh Barton to performance cars in Torquay and Paignton, every wheel that comes through our workshop gets the same careful assessment before any work begins.
We've spent over a decade refining our process specifically for the cars and conditions you'll find around Exeter and the wider Devon area. Whether you've caught a kerb on the school run, hit a pothole on the way to work, or simply want your wheels looking sharp again before a sale, we'll give you an honest opinion and a fair price — no upsells, no surprises.
Service Areas
Serving Exeter
& Surrounding Areas
Based in Marsh Barton, our workshop is easy to reach from anywhere in Exeter, South Devon and the wider South West. Whether you're popping in from town or driving down from Cullompton, you'll find off-street parking, a same-day quote, and an honest assessment of what your wheels actually need. Customers across all nine of our core service areas come to us for one reason — consistent, workshop-quality results without the dealer price tag.
Marsh Barton, Exeter
Our home base — a few minutes from the city centre with easy parking and quick drop-offs for trade and retail customers.
Exeter
From central Exeter to the suburbs, we're the go-to workshop for kerb rash, full refurbs, and OEM diamond cut repairs.
Newton Abbot
A short drive down the A380 — popular with daily commuters whose wheels take a hit on rural Devon roads.
Torquay
Coastal salt and tight seafront parking are tough on alloys; we restore wheels for cars across the English Riviera.
Paignton
Diamond cut and painted finishes restored for Paignton drivers, with collection options for fleet and trade work.
Exmouth
Coastal lacquer fade and kerb damage are the most common issues we fix for Exmouth customers.
Teignmouth
Easy run up the A379 to our workshop — a trusted choice for full refurbishment and powder coating.
Cullompton
Just off the M5 — convenient for Cullompton customers wanting workshop-grade refurb without leaving the South West.
Crediton
Rural lanes and pothole damage make Crediton one of our most regular service areas for straightening and welding.
FAQs
Common Questions About
Alloy Wheel Repairs
Ready to Restore Your Wheels?
Get in touch for a free, no-obligation estimate. We'll have your alloys looking showroom-fresh in no time.
South West Alloys
Unit 3 Grace Rd W, Marsh Barton, Exeter, EX2 8PU
Mon–Fri 8:30am–5:30pm · Sat by appointment